A limpeza diária nos hotéis está realmente morta?

Além dos números

“There has certainly been a benefit” in the reduction in stay-over cleanings, said Michael Doyle, Managing Director and EVP at asset manager CHMWarnick. “When we look at housekeeping hours, and equate them to a productivity metric, the overall savings is 14%. However, while there’s a short-term benefit of productivity, the long-term impact isn’t there, because we’ve had to increase wages to attract personnel for housekeeping and other functions. Those higher wages will offset the savings.

“Industry analyses we’ve seen indicate that housekeeping changes could lead to a 100- to 200-basis-point savings and that would impact the performance of hotels. However, the labor shortage and extra training housekeepers need now after not cleaning rooms for all of this time is preventing the productivity rate from being higher.”

There’s also the issue of guest tolerance as guests other than those from the leisure sector return, like business travelers, Doyle noted. “While many leisure travelers are astute, they have a different level of tolerance than corporate guests, who want everything back to where it was pre-pandemic.”

Jordan Bell, VP of Hotel Operations and Management Consulting at advisory firm hotelAVE, is also seeing productivity improve due to the change, but said other factors could be at play.

According to Bell, a sample of seven properties achieved a 10.1% productivity improvement in all positions of the rooms division, in Q1 2021 versus Q1 2019.

However, he noted, “We’re hearing of significant cross-utilization due to labor shortages over the past year, where salaried managers and employees from other areas of the hotel are pitching in to clean rooms on busy days. This has the effect of artificially boosting rooms productivity while reported managerial labor stays relatively flat and productivity in other areas is potentially adversely affected.”